How Does Jungle Scout Estimate Sales for a Product's Variations?

Variations can be a little tricky! When a product has variations, there are actually two ways Jungle Scout estimates their sales and revenue.  

For those products whose variations have their own Best Seller Rank (BSR):

We estimate the item's sales independently of the other variations' sales. To see those variations, and their individual estimates, you have to go directly to the product's listing.

The variations will be represented by an indented arrow to the left of each variation's title:

 Image__1_-_Different_BSR.png

 

For those products whose variations all have the same BSR:

Because Amazon gives no indication of how those items sell differently from one another, we can't calculate the estimated sales and revenue for the variations. 

In cases like this, we display the estimated sales for the product's entire listing (all variations combined) on each line:

Image__2_-_Same_BSR.png

 

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