Sending reviews, whether via the Review Automation tool or the Bulk Review Request feature of the Extension, does not go through the Buyer-Seller Messaging System. It comes directly from Amazon.
That being said, Amazon has specific criteria for sending review requests to customers through its "Request a Review" button or automated tools. To ensure compliance with Amazon’s policies, eligible orders must meet the following criteria:
1. Timeframe
- Requests can be sent between 5 and 30 days after the order is delivered or the Estimated Delivery Date. Requests made outside of this window are not permitted.
2. No Prior Requests
- You can only send one review request per order. If a request has already been sent (manually or automatically), you cannot send another.
- The Extension will show the 'Review Ineligible' message on the order if a prior request was already sent for it:
3. You won’t be able to request a review for any of the following orders:
- Any orders between 1-3 days
- Any orders past 30 days
- Orders connected to Shopify (US marketplace)
- Manual fulfillment orders made in Seller Central
- Any orders labeled as Sales Channel: Non-Amazon.
- Cancelled or refunded orders.
By following these guidelines, you ensure compliance with Amazon’s rules and improve your chances of gaining authentic customer feedback.